Bigest brand of the decade

 

Q. What is the biggest brand of the decade?

A. Covid 19

Why?

1. It is a perfect case study of strategic marketing.

2. World economy was in kind of a rut in latter half of the decade. 

3.Opportunity out of the blue - Covid 19

4. First come the viral videos from a iron curtain country. 

5. People start talking. People get inquisitive. Experts discuss. Time frames are propogated of infection on world media.

6. Manufacturing overhauls. Everyone jumps on the bandwagon. 

7. Antiviral clothes, antiviral food, anviral medicines, antiviral tableware, antiviral beds, antiviral rugs, antiviral anything but sense.

8. Vaccine run begins. Vaccine shortages occur. Brand skyrockets.

9. Version 2 of virus. Aaaah. 

10  Gets still better. Today papers hint about all mutants coming together supervariant.

11. Way to go covid 19

12. Meanwhile, people now take antiviral tours, take part in anti viral ceremonies, go about life and sagging economies start looking up.

Why Covid is good for kochi?

 Kochi, the beautiful city where I live has many unique features and attracts thousands for domestic and foreign tourists each year. However, with the advent of Covid 19, the scene has changed a bit. Ant the torism industry is hit.

But actually, Covid 19 hs been a blessing in disguise to many. Why? Well, it robs you of the sense to smell and that means that the stench from rotting overflown bins, smoke from burnt plastic waste, pollution from vehicles

(now with not so pure fuel- pure one is too precious), blocked canals with untreated waste DOESN'T BOTHER  anymore.

Isn't that a blessing?