Tuesday, March 9, 2021

Bigest brand of the decade

 


Q. What is the biggest brand of the decade?

A. Covid 19

Why?

1. It is a perfect case study of strategic marketing.


2. World economy was in kind of a rut in latter half of the decade. 


3.Opportunity out of the blue - Covid 19


4. First come the viral videos from a iron curtain country. 


5. People start talking. People get inquisitive. Experts discuss. Time frames are propogated of infection on world media.


6. Manufacturing overhauls. Everyone jumps on the bandwagon. 


7. Antiviral clothes, antiviral food, anviral medicines, antiviral tableware, antiviral beds, antiviral rugs, antiviral anything but sense.


8. Vaccine run begins. Vaccine shortages occur. Brand skyrockets.


9. Version 2 of virus. Aaaah. 


10  Gets still better. Today papers hint about all mutants coming together supervariant.


11. Way to go covid 19


12. Meanwhile, people now take antiviral tours, take part in anti viral ceremonies, go about life and sagging economies start looking up.

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